What we do / Fixtures and architecture

For store designers, visual merchandisers and architects

Built into the fixtures you already plan.

We engineer connected components to sit inside your furniture, concealed and finished to your standards. Your store design stays yours. We make it respond.

Any fixture can respond to shoppers.

Shelves, gondolas and endcaps

Product stories and comparisons at the exact spot of choice.

Transparent LCD counter over fragrance bottles

Counters and vitrines

Transparent LCD layers content over the real product.

Interactive mirrors

Presence-aware mirrors for beauty, fashion and hotel lobbies.

Kiosks and totems

Guided selection, catalogues and booking on the floor.

Wall-mounted transparent display in a drugstore beauty aisle

Tool and product walls

Project guides and comparisons for aisles with many options.

Windows and walls

Attract from the street or the far end of the aisle.

Isometric drawing of pop-up modules, a screen wall, a counter and a totem, rearranged for a second location

Pop-ups and shop-in-shops

Modules that travel from one activation to the next.

Promotion on transparent freezer doors in a grocery aisle

Freezer and cooler doors

Content on the glass, in front of the product.

  • Flagships
  • Boutiques
  • Shop-in-shops
  • Department store corners
  • Travel retail
  • Pop-ups
  • Windows
  • Hospitality spaces

Your furniture maker, or ours.

Route 1

With your maker

You keep the furniture maker you trust. We supply the connected components, share the integration requirements with your designers, and validate every unit.

Route 2

With a maker we bring in

We select the most relevant specialist and bring them under our contract. One agreement, one timeline, one accountable team.

We engineer and integrate the electronics. Specialist makers build the furniture. Some makers have brought us into their own RFP responses to show what their fixtures can do.

Designed to disappear.

  • Concealed

    Electronics, cabling, sensors and ventilation stay inside the fixture. Nothing shows when the experience is idle.

  • Finished to your standards

    Stone, wood, metal, glass or lacquer, as your design guidelines specify.

  • Lit for accuracy

    Optics and controlled lighting for true skin, shade and material colour.

  • Ready to install

    Units arrive pre-staged. Position the unit, plug in power, and first-light validation confirms it works.

  • Modular

    The connected module moves across campaigns, collections and store refits.

  • Certified

    Hardware sourced and certified to local standards in each market.

Built for years of operation.

  • 10 yearsin service for our longest-running installations
  • 3,000+connected devices managed remotely
  • 0store visits needed to change an experience
  • Remote updates replace recurring print and plastic merchandising.
  • Content, experiences and AI models change without refitting the store.
  • We use the lowest-energy display technology available at scale, and specify energy use and end-of-life handling per project.
  • Firsts include the first transparent LCD counter, for L'Oréal, and the first AI mirrors in a pharmacy beauty network.

Tell us what you need shoppers to do differently.

We'll show you what it could look like in your stores.